Lucrative to one person may mean something different to another. There's millions and millions of different topics and niches and products out there. My niche, the internet marketing crowd and copywriting and marketing niche, it is such a small niche.   Copywriting niche, if you ask ten people on the street, …

Ideas An ad is more than just a visual or headline. There has to be a concept behind it. Know how to tell the difference between what is an idea and what isn't. Actions Call to action: What do you want them to do? You need to expect some kind …

Would a "twenty question" format be successful with interviewing experts? I think it's a great idea that will result in a successful interview.  A common format in magazines is to ask the same 20 questions of each celebrity or expert. This format appears very popular and well received, and I think it will save you …

One of the most dreaded tasks for entrepreneurs is to come up with words to promote their offers. Especially when they know little-to-nothing about marketing and advertising. Copywriting can be intimidating and confusing in the beginning. But it doesn't have to be. In fact, learning about copywriting is perhaps one …

Witch's Dozen Powerful Reasons to Learn Creative Copywriting Marketing "But I hate writing! Why would anyone want to learn copywriting?" Because, my friend, there are a dozen great reasons, at least: 1) FREE MARKETING /ROI! Most important!!! Timea or out-sourcing is your only cost. But once it's out there on …

Copywriting isn't traditionally seen as a marketing technique. It is a way to offer your products and services to those who are looking to buy from you or join your list. However, copywriting can really help you turbocharge your marketing efforts when it is done right. Copywriting covers everything from …

If your small business is starting to need a new injection of customers then you should think about using sales letters to bring them in. Keep reading to find out how you can use sales letters to inject your business with a new influx of customers. Any business can benefit …

It is a fact that it is not an easy task to position your website above all the others on result pages of the search pages. Even an updated and well designed website requires readjustments and optimizations of the content (popularly known as SEO content) it has, so that it …

רבים מכם אולי לא מבינים זאת, אבל הצעה שאי אפשר לעמוד בפניה היא הרבה יותר חשובה מעותק מכירות קטלני. אם אף אחד לא קונה ממך, הדבר הראשון שאתה צריך לעשות הוא להסתכל על מקור התנועה שלך ואז כמובן, את ההצעה שלך לפני העותק שלך בפועל. הצעה שאי אפשר לעמוד בפניה …

If you want your site visitors to read your pages and take action, then you need to replace your boring filler copy with strategic copywriting. The goal of every web page should be to get read. Once a page is read, the objective should be for the reader to take …